An easy going breakfast, brunch and lunch spot, sitting next door to its famous sister, The Adamson in St Andrews. That’s why we, at OPX Studio, suggested the name: Next Door. Memorable, laid-back and a touch irreverent, which hit both the ‘student’ and ‘heritage’ audience in the town.
As brunch is a serious business, but it’s not that serious, we kept the copy relaxed and fun with a dash of mischief. Next Door is a minimal brand that uses language in a unique way to connect the sister brands.
Case study coming soon...